CEO Aarskog Pays Price for Bad Mowi

CEO blog #17


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The boss of beleaguered salmon farming giant Mowi has seemingly paid the ultimate price for mass mortalities and infectious diseases crippling feedlots operated by the world's #1 company all over the globe.  Fish Farmer reported (12 November 2019):

 

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Undercurrent News reported (12 November 2019):

 

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Intrafish reported (12 November 2019):

 

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Fish Farming Expert reported (12 November 2019):

 

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Last week Mowi's outgoing CEO Alf-Helge Aarskog was forced into a humbling apology to the Premier of Newfoundland following mass mortalities and a disease cover up.

 

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As Jim Royle from the Royle Family says……..

 

 

 

Seafood Source reported just yesterday (11 November 2019) that the Atlantic Salmon Federation had criticised Mowi's cover-up. 

 

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"Company owners and shareholders have consistently put themselves and their profits above all other users of the marine environment," said ASF Community Outreach Coordinator Steve Sutton.   Atlantic Salmon Federation Executive Director of Communications Neville Crabbe told SeafoodSource (1 November 2019). 

 

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The reputation of Aarskog and the entire Mowi brand has become ever more tarnished since Marine Harvest was re-branded as Mowi in January 2019 – with their CEO letting slip in February that they changed their name due to negative consumer perception (i.e. consumers thought Marine Harvest was talking shite). 

 

Intrafish on Negative Mowi name change 11 March 2019 #1

 

 

 

 

 

Read more via Mowi "care passionately for the health and welfare of our fish" (*cough* Bullshit! *cough*)

 

Smile blog Mowi Tweet

 

 

Intrafish reported last month:

 

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CBC News reported (8 November 2019):

 

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CBC News reported (2 October 2019) on Mowi's mortality problems in Canada.

 

 

 

"CBC News requested a site tour from Northern Harvest Sea Farms, a subsidiary of MOWI, but that request was denied," reported CBC News (2 October 2019)

 

CBC pink liquid Oct 2 2019 #3

 

It's not hard to see why Mowi do not want cameras coming close to their cages.

 

CBC pink liquid Oct 2 2019 #4

 

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Salmon Business reported (3 October 2019):

 

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Most Popular Salmon Business Oct 2019 Tweet

 

 

The Fish Site reported (14 October 2019):

 

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The Globe & Mail reported (8 October 2019) on the "awful smell" coming from Mowi:

 

Globe & Mail awful smell Oct 2019 #1

 

Includes:

 

Globe & Mail awful smell Oct 2019 #2

 

Read more via Video Nasty: Mowi Madness in Canada Exposed by CBC News!

 

 

Mowi's problems with mass mortalities and escalating disease problems are not just confined to Canada.  In Scotland, Mowi are facing huge criticism following an admission by the company that mortalities are running at a staggering 24% coupled with welfare abuse of cleaner fish

 

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The Sunday National and The Ferret reported (10 November 2019):

 

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Sunday National 10 Nov 2019 newspaper version in full

 

 

Read more via Sunday National/Ferret: "Salmon company Mowi rapped over fish welfare after 700,000 deaths"

 

 

 

Shocking video footage of mortalities at a Mowi salmon farm in Scotland was posted last month by diver David Ainsley

 

David Ainsley Vimeo Sept 2019 #1 mort grab

 

 

Through the yellow bars of the jailed salmon you can see rotten and skinless carcasses – similar to the gruesome photos of flayed alive salmon leaked by a whistleblower working at a Mowi salmon farm in Kilbrannan Sound in 2018

 

Whistleblower Carradale #2 video with faces blackened out

Flayed alive

 

 

David Ainsley dived under Mowi's salmon farm at Bagh Dail Nan Ceann (in Gaelic it translates as 'Bay of the Dead Heads'):

 

David Ainsley Vimeo Sept 2019 #8 we filmed underwater

 

He videoed dead and dying salmon at the bottom of the cages.

 

David Ainsley Vimeo Sept 2019 #2 dead salmon

 

David Ainsley Vimeo Sept 2019 #3 more dead

 

David Ainsley Vimeo Sept 2019 #4 more dead

 

David Ainsley Vimeo Sept 2019 #5 permission to increase

 

 

Disease-ridden Mowi (who controversially changed their name from Marine Harvest on 1 January 2019 despite objections from the Mowinckel family) owns the salmon farm in the Sound of Jura.   Bagh Dail nan Ceann was rated as the joint second worst salmon farm in Scotland in a welfare report by OneKind in 2018 (Mowi's neighbouring salmon farm at Poll na Gille was rated the worst).  

 

OneKind welfare ranking

 

Video footage of dead salmon at Mowi's Poll Na Gille salmon farm was posted by David Ainsley in 2017:

David Ainsley photo #2 dead salmon at bottom of net

David Ainsley photo #3

 

 

Mowi's escalating lice and disease problems in Norway are also proving costly.

 

Mowi lice problems Norway Sept 2019

 

 

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In Ireland too, Mowi is being forced to close down a salmon farm after breaching biomass limits.

 

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And in Chile, Mowi may lose a salmon farm concession following a mass escape.

 

Blog Move it Mowi #45

 

 

In Scotland during 2019 Mowi has already reported close to 2 million mass mortalities due to Pancreas Disease, Cardiomyopathy Syndrome, Anaemia, Gill Disease and 'treatment losses'.

 

Mowi morts Scotland 20 Sept 2019 data #1

Mowi morts Scotland 20 Sept 2019 data #2

 

Read more via Mass Mortalities & Disease Ravage Scottish Salmon Farms (& It's Going to Get Worse!)

 

 

 

 

David Ainsley has also posted video footage of the dead seabed under salmon farms (believed to be Mowi's salmon farm at nearby Poll Na Gille):

 

David Ainsley Vimeo Sept 2019 #6 bacterial mat

 

 

BBC's Panorama in May 2019 broadcast David Ainsley's video footage under a Mowi salmon farm.

 

David Ainsley Panorama

 

 

Watch more from BBC Panorama online here

 

David Ainsley Panorama Facebook video

 

David Ainsley Panorama what's wrong video

 

Here's more video footage shot by David Ainsley of the waste impacts of salmon farms in the Sound of Shuna.

 

 

No wonder Mowi did not Scottish Salmon Watch filming near their farms when Scottish Salmon Watch visited in September 2019.

 

 

When Scottish Salmon Watch visited Mowi's Bagh Dail Nan Ceann salmon farm in early July 2019 there were certainly visible health challenges with dead and dying lumpfish littering the surface of the one cage visited.

 

 

Collage #1 hanging

Photo #22 guts hanging out

 

Photo #28 dead cleaner fish red balloon

 

Photo #29 dead cleaner fish red

 

Photo #31 licey cleaner fish

 

Photo #32 dead cleaner fish

 

 

Mowi's salmon farm at Bagh Dail Nan Ceann (Bay of the Dead Heads) also detailed mortality and disease problems in cleaner fish in the FHI June 2019 report (with "craters disease" cited).

 

FHI data Aug 2019 #14

FHI data Aug 2019 #15

FHI data Aug 2019 #19 craters disease

 

 

Here's a Tweet:

 

FHI data Aug 2019 #13

 

Read more via Video Nasty: Mowi's Dead Salmon at 'Bay of the Dead Heads'

 

 

 

Read more via It's Like a Bad Mowi (Deja Vu After Marine Harvest Horror Show)!

 

Bad Mowi blog #5

Bad Mowi blog #6 Tweet

 

 

 

Fish Farming Expert reported (20 November 2019):

 

Pringle leaves 20 Nov 2019 #1

 

Pringle leaves 20 Nov 2019 #2

Pringle leaves 20 Nov 2019 #3

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